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Everyone who starts a new company is motivated by the desire to be successful. The mistake many companies make is that they assume that using a popular do-it-yourself platform like Wix or another similar platform is a good option that is more profitable and easier to use than hiring a website development firm. . Sites that are poorly designed and not optimized for search engines perform poorly in terms of customer acquisition and are usually not recognized by search engines.
The process of website development by a qualified specialist
Developing websites for business involves much more than just using the basic features provided by DIY platforms. In fact, the most important components of a company's website must be completed completely on an individual basis. And this is only possible when using a firm that has been specially trained to meet this requirement.
1. Consistency of brand image
A brand is nothing but the public face of a company on the market. Clients can use this information to determine if they can trust the firm or not. It also stimulates the promotion of goods. It's important to make sure that when visitors visit a website, they have a clear idea of who the firm is and what it does. As a result, the website provides potential buyers with a first impression of the brand.
2. Responsive Design
The smartphone is currently the most widely used way to access the Internet. As a result, it is necessary to design the site in such a way that it is available on multiple platforms.
In addition to improving results on major search engines like Google, the site's responsive design is optimized for all platforms so it works just as well on a mobile device as it does on a desktop screen.
3. User Perspective (UX)
When it comes to design, many people think it's just a matter of aesthetics or visual appeal. One of the design elements that is becoming more and more important for any website is its ability to be visible on all devices.
Another incredibly important aspect of a business website is usability, which refers to the experience a user gets when "working" with their portal. Usability is measured in terms of time spent on the site. This is called UX design, which means user interface design. If a website page takes more than three seconds to load, the business is at risk of losing customers. Visitors often don't have much patience to wait for websites to load for extended periods of time.