![Souvenir design development](/portfolio/fruit-rainbow/img/header.jpg)
Souvenir design development
In 2019, our studio commissioned by Rodleport Holdings (Masha and the Bear LLC) developed stylistic attributes for a line of ice cream, souvenirs and children's cosmetics.
Color palette
We have selected a color palette based on the types of ice cream products. The color palette is selected for printing. Pantone colors were also chosen.
![#](/portfolio/fruit-rainbow/img/colors.jpg)
Budgets and timelines
1 month
$ 9,230
Icons
Icons have also been developed in different styles and colors according to ice cream products for use on different types of products.
![#](/portfolio/fruit-rainbow/img/icons.png)
Patterns
Patterns based on icons and colors, brand book have been developed.
![#](/portfolio/fruit-rainbow/img/patterns.png)
Border
Borders are part of the design - looped horizontal design strips for product design.
![#](/portfolio/fruit-rainbow/img/borders.png)
Badges
Badges are used to design paraphernalia, symbols, names. Complement logos and icons, often used separately.
![#](/portfolio/fruit-rainbow/img/badges.jpg)
Fonts
We prepared two thematic fonts, supplementing the brand book.
![#](/portfolio/fruit-rainbow/img/fonts.png)
Poses
The main direction of our studio is the development of three-dimensional animated games, so it's a real pleasure for us to depict Masha in different positions.
![#](/portfolio/fruit-rainbow/img/poses.jpg)
Objects
Part of the symbolism is graphic objects, of which we have drawn more than two hundred in total.
![#](/portfolio/fruit-rainbow/img/objects.png)
Visualization
The final design sketches are already on the product to solidify the visualization.
![#](/portfolio/fruit-rainbow/img/visualization.jpg)