Development promo games
Promotional applications are one of the ways to promote goods or services. These are the simplest games, the plot of which revolves around the brand. Companies order their development in order to:
- Increase sales by increasing the degree of engagement of the target audience.
- Set the required brand association.
- Motivate users to buy a product.
- Introduce and promote a new product.
- Get more traffic.
Promo games are used in education, marketing, education, gamification and various events.
Promo
Games
Creation of the promo game “Tele2”
The mobile operator "Tele-2" ordered us to develop a promotional game to attract new subscribers. Each player can become an employee of the company: resolve conflict situations, advise clients, create a team and develop their career. For good work, you can get prizes and exchange them in a real office. There are paid features that will help speed up the mission and open access to new levels. The main task is to apply the right strategic decisions to get bonus points.
Creation of a promotional game for the Utkonos hypermarket
A promotional game has been developed for the Utkonos hypermarket, which can be played online and compete with other participants. This is a 2D platformer that is a maze. The player must pass it by moving along the control points. There are obstacles in the form of stairs, cliffs and monsters. The main feature - you need to have time to reach the finish line in 2.5 minutes. The application is installed on touch panels in shopping malls. After completing the maze, there is an opportunity to win a discount coupon.
Creation of the promotional game “Circus of Wonders”
Promotional games for business in the field of entertainment are a great opportunity to increase traffic in your location. By order of the Moscow circus, a project was made for children from six years old. The application consists of 12 mini-games. There is a game currency that participants receive for completing tests. It can be exchanged in a real circus: buy food at the buffet, a toy, and even a ticket to a performance. In the game, you can visit shows, create new buildings and exchange tokens. All performances repeat real circus programs, which makes the application even more attractive not only for children, but also for adults.
Creation of the online runner “Athanasius”
As part of the promotion of the new product, the advertising application "Afanasy Voyage" was developed. Participants are invited to travel with the main character to India. This is a runner game with an augmented reality function: you need to buy branded beer from the Afanasy holding, download the application, point your phone’s camera at the thermal sign and check the authenticity of the drink (the character will tell you about the game, the company’s values and the latest promotions). Locations are constantly updated online. Every week you can pass tests and receive prizes from the holding.
Creation of the promotional game “KUBOKOT” for STS
Large TV channels also need to develop advertising games. The STS company ordered the game "Kubokat". This is an educational app for kids. The main character (red cat) in a playful way teaches mathematics, natural history, Russian language, history and other subjects from the school curriculum. For the little ones, coloring pages, lessons with the study of numbers and letters are available.
Creation of the promotional application "AGON"
Augmented reality promotional app "AGON" was developed for a company selling dumplings. You need to download the game, point the phone at the packaging so that the girl from the picture fits completely on the screen, and she will come to life. The feature is available in multiple flavors. The main characters will share recipes, talk about the latest promotions and draws. The animation is updated every week.
Creation of a promotional game for SYNERGY University”
During the pandemic, online shopping, remote work and study became in demand. Thanks to the "Admission Committee" application, documents to the "Synergy" University can be submitted online without leaving home. In order for the applicant to feel the emotions of admission, a simulation of a real institute was made. You need to choose a character, go to the manager, give him the documents and complete the game tasks. In the application, you can ask questions about training and faculties. They will be answered by real employees of the university.
Creating a promotional game FOOTBALL WARS
FOOTBALL WARS - sports multiplayer strategy. We did not create the application from scratch, but redesigned it from a hockey theme to a football one. For this:
- We changed the layout.
- The entire interface has been updated.
- Improved the mechanics.
- Helped with the release.
In the game, you need to create your own football team, buy equipment, hold matches, participate in cups, complete quests and exchange players. Inside the game there is an online chat and the ability to send private messages.
Creating a STARCRAFT VR promo game
We have developed an online platform for the popular Starcraft strategy. Through it, tickets for matches and games are bought, communication takes place between like-minded people and gift certificates are purchased. There is a loyalty system for regular players. All users see the rating of participants: place, mode, number of games, points, victories. After clicking on a block, you can view extended statistics.
Creating a team building game ECOBUSINESS
Ecobusiness is an internal team-building game for Sberbank. Basic goals:
- Improve the qualifications of employees.
- Create a friendly working atmosphere in the team.
The staff needs to test their intuition and simulate situations of communication with representatives from different business sectors. During the game, employees learn teamwork and practice selling banking products. The project is available for download in markets and in printed form (board game).
Creation of the promotional game "PRINGLES"
In order to introduce Pringles' new product to the market, the company commissioned the development of a promotional game called "Dream Walkers". Participants undergo sleep tests to find the stolen taste. They need to fight enemies and complete different missions. Before the release, an online business conference “Museum of Dreams” was created. Journalists and streamers were invited to it. This is an interactive free space where you can walk, complete simple game tasks and collect chips. In the life hall there is an opportunity to ask questions, communicate with other viewers and participate in competitions for prizes.
Warranty 3 months
So that you have the opportunity to check whether the project fully meets your requirements, we made a three-month warranty for the service. After the work is completed, you test the application. If you have any questions on the technical side, or a malfunction is found, comments appear - you can contact us and we will promptly fix everything.
The cost of developing promotional games
Before starting work, an estimate is calculated and a work plan is drawn up. The customer can make adjustments and his proposals. After agreeing on all the details, we sign an agreement and provide a report on the activities carried out at each stage.
To find out the price for the development of a promotional game, leave a request on our website. The manager will contact you and ask questions about the project:
- what are the goals of the company;
- specifications of the terms of reference;
- due dates;
- estimated budget;
- whether additional services are needed.
Technologies we use
Our promotional game awards
