Start of development2021
Development time12 months
Project's budget$ 25,333
We were faced with the task of making an optimized, highly converting application for a clothing store. In addition to the possibility of ordering and paying for goods, it was necessary to add the functions of an auction and an online chat for users. The customer's goal is to make My Italy not only a point of sale, but also a place that unites buyers into a single community.
The application has everything for convenient shopping - from a well-thought-out UX catalog to a personal account with the ability to track orders.
The ability to select goods from a huge catalog in one application
Simple and clear design developed by experts
Full order tracking from cart to your home
Typography & Colors
Getting to the main screen of the application, the user sees the brands presented in the catalog, new arrivals of goods and information about scheduled auctions. At the top of the page there is a search bar for quick navigation through the store.
The product card indicates its description, available size grid, manufacturer's brand and other important characteristics. Images and videos are arranged in a carousel. The product price can be displayed in two formats - as old and new value.
To quickly find the right products, users can use convenient filters by various parameters. They are called by clicking on the static button at the top of the catalog page.
Promotional products are presented on a separate page. The user can jump to a certain promotion by clicking on the corresponding banner, or view all offers by scrolling down the screen.
All data about the user's purchases is stored in his personal account without time limits. By clicking on the card of a specific order, the buyer can view its details, as well as contact the store representative through the “Problems with the order?”
In the shopping cart, the user can edit the number of added products and delete unnecessary items with one swipe. After editing the order, the buyer proceeds to its registration on a separate page.
Programs and technologies
What difficulties did you encounter during the implementation of the project?
In general, the project did not cause any difficulties for our team, since we already have experience in creating similar online stores. The most time-consuming step, perhaps, was the connection of bank acquiring.
What are the most non-standard solutions used in the development of the application?
The most interesting and complex feature on the project is the content that is fully customizable from the administrative panel. Using this tool, the customer can create storefronts, promotions, add items to the catalog, automatically calculate the cost of goods depending on various parameters, and send custom push notifications to users.
Crocoapps did a great job! We thank the company for creating an application that meets all our stated requirements. The application fully complies with the initially set parameters. It is easy to use and understandable to the user. The work was done smoothly and well. Thanks to everyone who had a hand in the project, we will definitely contact you again!